Grapevine-based Park Place Dealerships is accepting applications for up to $100,000 in grants to nonprofits serving Tarrant County and 12 other North Texas counties.

The sixth annual Season of Giving program opened Oct. 1 and closes Oct. 23 at ParkPlaceCares.com. Park Place Cares, the company's philanthropic arm, plans to notify recipients the week of Nov. 9, according to the program's official website.

To qualify, organizations must hold 501(c)(3) status and align with one of four focus areas: education, medical research, children's advocacy or the arts. Eligible counties include Tarrant, Dallas, Collin, Denton, Ellis, Grayson, Parker, Rockwall, Kaufman, Hunt, Hood, Wise and Johnson.

Organizations that already received donations or in-kind support from Park Place in 2026, or that received Season of Giving grants in 2025, are not eligible.

Since launching in 2020, the program has awarded $500,000 to area charities, Southlake Style reported Oct. 1.

Kara Connor, community engagement manager at Park Place Dealerships, said the program has built lasting ties with area charities. "Over the past five years, we've seen how that support can help organizations serve their communities," Connor told Southlake Style.

Fort Worth's Adriana's Angels used its grant to assemble "Surprise! Packs" for children facing cancer diagnoses. Frisco Fastpacs funded 1,875 weekend meals for at-risk students in Frisco ISD. Families to Freedom received funding for safe transportation for people escaping domestic violence, and Park Place expanded that partnership in 2026 with a regional car seat drive across its dealerships.

Park Place does not fund requests for religious or political purposes, individual school teams, pageants or third parties raising money on behalf of a nonprofit, according to the program website.

Park Place Lexus Grapevine, at 901 E. State Hwy. 114, is one of the company's North Texas locations. Nonprofits with questions can email [email protected].